How to Write Engaging Headlines
“Curiosity drives shares. But the trick is to find a way to spark that curiosity in every headline. It’s why headlines that start with ‘Here’s why…’ or ‘The one...
“Curiosity drives shares. But the trick is to find a way to spark that curiosity in every headline. It’s why headlines that start with ‘Here’s why…’ or ‘The one...
Attention isn’t free. To get attention for our creations, products, or messages, we have to give our time, effort, and resources. I’ve kept this in mind as I’ve...
“The simple mantra, ‘I know nothing’ has helped me so many times in the past seven years. I owe any success to those simple three words: I. Know. Nothing.”
“You need to divide your audience or customers into two groups. Numbers and people. The numbers are the ones you can’t care about. They’re the faceless statisti...
“People who are successful in their work are often content being “unsuccessful” in the other areas of their lives — particularly their relationships. In other w...
“The earlier your company can identify, avoid, and dispose of Dead Snakes, the faster you’ll be able to build new products or features your customer actually wa...
“With a few tweaks, you’ll quickly drop through a wormhole placing you in the top 5–10 percent in your field. The challenge then becomes to move from there to t...
“Our main finding in this study was that, interestingly, older adults [focus on] relevant information as well as 20-year-olds. Where older adults suffered a def...
“People who prefer to live a ‘normal’ life don’t want to pay most of the costs of an extraordinary life.”
“Work is a team sport. You are not going to reach your objectives unless you help other people reach their objectives. Make time to make other people successful...