This Is How I Decide Which Projects To Pursue
“I look for projects — or ways to frame projects — that ensure even if they tank I’ll still get value out of them.”
“I look for projects — or ways to frame projects — that ensure even if they tank I’ll still get value out of them.”
“Changing my relationship with Twitter led to a whole new perspective on my relationship with social media.”
“50% of my subscribers came directly from just two posts.”
“The real scarcity isn’t content anymore. It’s attention.”
“This is a lesson in how a consistent creative habit changed the landscape of empathy around the world.”
“Use spare space in your bio for a second offer.”
“Make sure your comments add a ton of value and can actually stand on their own merit as their own tweets.”
“Almost nobody wants ‘more’ — even of a newsletter they love. They don’t want extra emails or bonus content, and they especially don’t want to pay for those thi...
“I don’t know a single person with a personal site who regrets investing in it. But I know a number of people without personal sites who wish they’d started one...
“A podcast episode can change your life. But only if you discover it.”