“Adapting a newspaper for the modern web isn’t good enough for people who never read newspapers in the first place. We deserve something new.”
James Tyner is a student journalist at USC who shares some interesting thoughts about why the news media struggles to connect with younger audiences.
He points out several ways the news media has approached publishing on the web using outdated approaches and suggests the media must develop journalism products for the future.
His suggestions include rethinking design layouts, improving search, and finding a middle ground for content length between tweets and lengthy feature articles.