How To Get What You Want In A Negotiation

Everything’s negotiable, but not everything should be negotiated.

Too often negotiations become about winners and losers when that’s not the point.

Both sides ratchet up the pressure on each other — and themselves — to the point where they lose sight of what they wanted in the first place.

It doesn’t have to be so complicated.

Here’s how to approach your next negotiation to ensure you get what you want.

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