How To Build A Minimum Lovable Product

“Lovable products aren’t simply functional or useful — they demonstrate an acute understanding of what users find valuable.”

A lot has been written about building a minimum viable product to launch your idea, but that may not actually be the best strategy.

Jianona Zhang breaks down how to build a minimum lovable product instead and suggests you start with the user’s why instead of the business why, separate the problem space from the solution space, and listen to your users without taking their feedback as the gospel.