One of my core beliefs is that everything can be content.
Now, on to this week’s ideas…
The Starting Five
I explain how I do it in my new podcast episode along with advice about how to grow your newsletter and juggle multiple audiences on LinkedIn.
Listen at the link above or watch the 27-minute video here.
2. 10 Fill-In-The-Blank Headlines You Can Use To Create Effective Content
Based on what’s worked for me.
3. A Clever Approach To Promoting A Podcast On YouTube
It’s the opposite of how most podcasters use videos.
A 19-step cheat sheet to monetize your expertise.
5. The 2025 Podcast Marketing Trends Report
Eye-opening data about how quickly a typical show grows, what high growth shows do differently, and how much time creators put into the production and marketing of their shows.
Sources and Sponsors
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• Get your free LinkedIn profile audit + personalized action plan – limited spots available this week.
• This free newsletter helps you start thinking like a business creator without quitting your job – and reframe the beliefs holding you back from starting a business.
Playlist Of The Week
Title: A Tuesday Afternoon In June
Description: 30 songs that sounded good when taking a break from work on a sunny Tuesday afternoon.
Featured Artists: The Pogues, Tears For Fears, James Brown
Perfect For: When you need a pick-me-up or a reminder there are a lot of great songs you haven’t heard a million times before (and a few that you have).
Must-Listen Song: “Brewing Up A Storm” by The Stunning. Turns out U2 wasn’t the only Irish rock band making good songs in the late 1980s.
Related Playlist: A Friday Night In May
My Final Words Of The Week
I watched Office Space for the first time in years the other day.
Still love it.
Once upon a time, my goal was the same as the main character’s – to do “nothing.”
Watching it now made me realize I’ve lost track of that goal.
I don’t aspire to do nothing any more.
But I do think carving out a little more “nothing” time for myself would be a good thing.
Maybe you too?
Have an interesting week!