Identity is a choice.
We can change ours any time we want.
Now, on to this week’s ideas…
The Starting Five
1. How To Get More Clicks On Your Newsletter Ads
Based on how my newsletter ads have become some of the most clicked of all Kit newsletters.
2. How To Avoid Creating Something No One Wants
A four-question filter to make sure you don’t waste your time.
3. How To Simplify Your Audience Growth Strategy
This 7-munute podcast episode shows you how to get more by doing less.
4. 11 Design Ideas For Your Newsletter
Including examples of clever header, layout, and subject line design approaches.
5. 12 Ways To Paywall Your Content
Examples of how different publications use paywalls.
Sources and Sponsors
• Here’s how to reach the 32,254 subscribers who love this newsletter (twice!) for just $350.
• This Exploding Email Opens training will help you improve your open rate without deleting “cold” subscribers.
• The Freelance Cake newsletter is a must-read for freelancers and consultants.
Playlist of the Week
Title: Unwind
Description: Songs to settle your soul.
Featured Artists: Beck, Bob Marley, Natalie Merchant
Perfect For: Those moments when you want to turn things down a notch.
Must-Listen Song: “Just Breathe” by Pearl Jam. Eddie Vedder strikes again.
Related Playlist: Slooow Down
My Final Words Of The Week
It’s tough to figure out how much to give away for free.
Or…
Have an interesting week!