This is what it looks like when a service works.
Now, on to this week’s ideas…
The Starting Five
1. 10 Things I Believe About Writing
Including what good writing begins with and the truth about writer’s block.
2. Four Things To Do If Your Business Model Feels Off
Including an interesting way to think about your calendar.
3. How To Get Found In AI Searches
11 ways to optimize for AI search.
4. The Making Of A 40,000 Subscriber Newsletter
This 3-minute video reveals how a creator organizes and writes his newsletter each week.
5. A Deep Work Expert’s Most Valuable Ideas
Welcome to The Tao of Cal.
Sources and Sponsors
• Sponsor this newsletter to reach my 30,000 subscribers for just $350.
• Log your wins with this free tool.
• This Revenue Playbook helped creators, coaches, and consultants add consistent revenue in 90 days without working more hours.
• Get immediate access to my most valuable Clients From Content training videos.
• Did you know you can use the same email platform I use for my newsletter for free with up to 10,000 subscribers?
Laugh Break
This is the funniest wrong number phone call I’ve ever seen.
From My Notebook…
• There’s no such thing as too much white space.
• The easiest thing in the world is to find a reason not to publish.
• It won’t work if you’re not excited about it.
See more of my notebook here.
My Final Words Of The Week
I was helping a client clarify his niche this week and asked him a question:
If a college hired you to teach any class you wanted, what would you choose to teach?
The answer to that will likely be a good niche for your business and content.
Have an interesting week!

