How To Write Online
“Just because you have attention, doesn’t mean you have an audience.”
“Just because you have attention, doesn’t mean you have an audience.”
“We don’t ship the work because we’re creative, we’re creative because we ship the work.”
“There is almost no competition for blockbuster articles. Almost no one spends dozens of hours on every article to make it the best article on that topic in the...
“Challenge yourself to email 45 people over the course of 45 days.”
“If you’re not trying to cause an action or some other change in attitude or belief, then what’s the purpose of the deck?”
“To get customers to say yes, remove the reasons they say no.”
“Many people only realize they have fallen into a trap when they find themselves burned out.”
“The entire purpose of the email is to ask a question that engages and gets a response.”
“Spend as much time as possible doing the actual work (the thing that delivers value) and as little time as possible doing the ‘pre-work’ that fills the calenda...
“A membership program should be seen as an accelerant for work you must do.”