Five Ways To Increase Demand For What You Do
It’s not enough to just make something great. You also have to create demand for the great thing you made. Whether you want to sell a product or attract an audi...
Category: Originals
Four Ways To Use Optimism To Create Your Best Work
In order to create your best work, you first must believe you can. That requires optimism, but it’s not the only way in which optimism can be the secret weapon ...
10 Tips To Get Your Social Media Strategy Approved
Every successful social media campaign starts with a key, often overlooked step — getting approval to try it in the first place. As with most things in life, bi...
How To Use Facebook Ads To Promote Your Music
You’ve got music and gigs to promote so screw the intro, let’s get right to the good stuff. Here’s how to promote your music using Facebook (o...
How To Give Yourself Permission To Try
It’s easier to come up with excuses not to do things than it is to summon the courage to try. But Annie Franceschi’s new book Permission To Try: 11 Things You N...
How To Build The Creative Career Of Your Dreams
You don’t have to start a company to act like one. One of the best ways to build a successful creative career is to study the way startup companies operate and ...
Want To Make Money From Your Expertise? Start Here.
This post won’t tell you how to get rich quick. But it will help you figure out how to monetize your expertise in an authentic way that generates real value for...
Three Things The Best Blog Posts Do
A blog post isn’t a diary entry. Writing for yourself is fine and can be valuable, but it’s essentially a private exercise that many people happen to publish. T...
The World Needs You To Do YOUR Thing
There’s something about you.
5 Keys To A Successful Creative Career
Your talent is unique, but your struggles are not. That’s why I know I can help you. After years of helping creators— including comedians, actors, writers, film...