Category: Social Media

“When you choose who to follow on Twitter, or Instagram, or wherever, you’re choosing your future thoughts.”

“Stop showing every single website visitor the same signup form and message.”

“On average, I repurpose a single article 10 times.”

“Take a common everyday thing we all know about and show why it’s wrong or off.”

“What these improved examples have in common is increased specificity.”

“Find the 100 who give a damn and don’t worry about scaling.”

“Your goal should be to capture the message of your show as concisely as possible.”

“When we’re creating an opt-in, people want something that won’t take long to implement.”

“Make the first sentence or the last sentence of your post the headline.”