Category: Social Media

“If you’re serious about finding 1000 true fans for your work, you need to stop confusing attention with accomplishment and make a shift from metrics to meaning...

“You don’t like your favorite writers because they’re great at writing. You like them because of how their brains work.”

“The internet lets you buy anything you could buy in New York. But it doesn’t let you shop the way you can shop in New York. And that’s now starting to change.”

“Follow people who engage with their followers. It’s easy to figure this out. Go to someone’s Twitter page and click on ‘Tweets & replies’ and see if they a...

“In 2019, consider narrowing your focus on the audience that is active and eager to engage instead of focusing on a volume play. How can we strategically make o...

“Ogilvy viewed advertising not as an art form, but as a medium of information designed to SELL. When Aeschines spoke they said, ‘How well he speaks.’ But when D...

“Less than 60 percent of web traffic is human; some years, according to some researchers, a healthy majority of it is bot. For a period of time in 2013, the Tim...

“Your goal should be for a ‘network effect’ to take hold in your community. The value of your product should increase exponentially with each user, and this usu...