Category: Social Media

“Take a common everyday thing we all know about and show why it’s wrong or off.”

“What these improved examples have in common is increased specificity.”

“Find the 100 who give a damn and don’t worry about scaling.”

“Your goal should be to capture the message of your show as concisely as possible.”

“When we’re creating an opt-in, people want something that won’t take long to implement.”

“Make the first sentence or the last sentence of your post the headline.”

“Our newsletter has 2.5 million subscribers, but that’s not the number we actually care about.”

“We analyzed 150 million pageviews of data to set some benchmarks for small blogs (those getting fewer than 10,000 pageviews per month).”