“Your About page is often the most-visited page on your entire website.”
Want some free advice from a woman who gets paid thousands of dollars to write About pages for companies?
Neville Medhora and Marian Schembari break down how to create an amazing About page in four steps including to realize your About page’s job is to steer your visitor somewhere and to incorporate the six key elements every About page should feature.
Btw, I found this link in the How It Actually Works newsletter.
Related: Get more attention for your creations by telling your three stories.