“It’s always 10x more valuable for a business to grow faster than it is for the business to save money.”
Here’s a post that can make you money.
Jason Cohen breaks down how a slight tweak in the sales pitch for your product can enable you to charge more for it.
He points out people will pay more for growth than they will to save money and offers an example of how to shift your sales approach accordingly.
RELATED: Six must-reads about pricing.