How To Set Goals Like Google

“Embrace the 10x factor. That is, ask the question, ‘What would we do differently if we were trying to increase revenue 10x instead of by 10%?”

One of the things that drove Google’s innovation was the insistence its founders had for thinking big and pushing the envelope with every project.

Hunter Walk shares a simple example of this in a post about how to set goals like Google — even if you don’t work for a company like Google.