“Conflict. No good story is complete without it. That means you have to share tough moments — even moments when you failed. This is tough for everyone. The objective, though, is not to relive memories you’d rather forget; it’s for you to provide another avenue for your audience to connect with you.”
No matter what you do, you’re going to have to learn how to tell the story of you, your work, and your company at some point. This 99U article can help you do that.
It’s a five-step guide to how to tell your story that’s packed with examples of how artists and creators present themselves and their work.
The suggestions include to identify a unique spin on a universal theme, reveal your struggles, and take people on an adventure.