I bet we’ve got a lot in common.
If you enjoy this newsletter it’s probably because we have similar goals — a desire to build your audience, improve your creations, and grow your business.
This realization inspired me to create a new way to help you.
It’s a way for me to help you accomplish your goals by showing you exactly how I approach mine.
I can’t wait to share it with you.
Now, on to this week’s ideas…
1. 30 Helpful Newsletters For Creators
“In order to take advantage of the incredible wisdom, resources, and inspiration available, you have to know where to find it.”
We’re living in a golden age of newsletters, but it can be difficult to find ones that speak to your needs.
To solve that problem, I put together this list of 30 helpful newsletters for creators so you can access information that will help you succeed in your career or business.
2. How To Map Your Target Audience
“When it comes to creating niche media and building a business around it, an audience map is more like a treasure map.”
Whether you know your target audience already or are still trying to figure that out, this will come in handy.
Rob Hardy breaks down how to map your target audience including ways to figure out where to find them, what they desire, and how to create work that resonates with them.
Related: Don’t build an audience — connect to one.
3. Focus On A System Instead Of A Goal
“Goals are rigid pursuits that shut off your awareness of other opportunities, but systems are flexible.”
What if the reason you struggle to accomplish your goals is because you’re too focused on them?
This 4-minute video features a summary of a key concept in Scott Adams’ book How To Fail at Almost Everything and Still Win Big that suggests you focus on a system instead of a goal.
He explains why a focus on systems leads to increased skill development which ultimately increases your chances of success in the long term.
4. Six Strategies To Get 500 New Twitter Followers
“I pivoted from quantity to quality, from artificial to personal, and focused on building human connection and engaging with every single person that interacted with my content.”
Most people struggle to get traction on Twitter because they fundamentally misunderstand how it works.
Brandon Zhang shares six strategies he used to get 500 new Twitter followers including to meet the “Twitter elite,” tweet multiple times a day, and stick to a specific topic.
5. Eight Ways To Increase The Chances Your Content Will Go Viral
“Good content is about quality. The quality of not only the copy itself, but also the quality of content promotion.”
“Virality” may not be a great content goal in my opinion, but that doesn’t mean it’s not worth considering how to get more people to consume your content.
Alexandra Tachalova shares eight ways to increase the chances your content will go viral including to unleash the power of pre-outreach, incorporate quotes from industry experts, and create a series of posts.
My Final Words Of The Week
It’s easy to want success.
What’s hard is to have the patience for it to come.
I watched an interesting 1963 documentary about Ray Bradbury this week.
It’s a 25-minute look at how he worked, filmed when he was 43-years-old and in the midst of his career.
At one point he mentions how much money he earned each year when he first started out as a writer.
He remembered the exact numbers:
Year 1: $0
Year 2: $0
Year 3: $10
Year 4: $40
Year 5: $80
Year 6: $200
Year 7: $800
Year 8: $1,200
Year 9: $2,000
Year 10: $4,000
Year 11: $8,000
That’s a lot of years and not a lot of money — but a whole lot of patience.
Something to keep in mind the next time you feel like you’re failing.
Have a great week.
PS — If you dig this newsletter, I’d love for you to share it with others who might enjoy it.