This is one of my favorite photos ever.
Now, on to this week’s ideas…
The Starting Five
1. The 7 Words That Defined My Year
And how they’re shaping my year to come.
2. How I Edit A Client’s Writing
A step-by-step breakdown of how I improve a piece of content.
Side note: Let me know if you’d like to know how I can help improve your writing through my writing partnership service.
3. 10 Things A Newsletter Expert Learned In 2025
Including shifts in growth and content strategies as well as the impact of AI on newsletters.
4. 19 Writing Tips To Hang Above Your Desk
“Compress what you’re saying into bullets” is a personal favorite.
5. Is Your Content Strategy Based On Outdated Metrics?
What you may want to pay attention to instead.
Sources and Sponsors
• Promote your product or service to my 30,000 newsletter readers for just $350 when you sponsor my newsletter.
• Need coaching? Bo Prosser, catalytic coach, helps busy leaders prioritize work, clarify goals, free up time, and get stuff done.
• Get 15 emails you can copy, paste, send to your list, and convert more of your subscribers into buyers for just $49.
• My LinkedIn Experts’ Playbook is one of the most popular trainings I’ve ever released.
A Few Thoughts From My Notebook…
• If you can’t communicate what you want to say clearly in a sentence, you won’t be able to communicate it clearly in 100 sentences.
• All writing is about the reader…even when it’s about you.
• The goal of your first sentence is simply to get people to read the next sentence.
See more of my notebook here.
My Final Words Of The Week
I’m on a playlist-making kick lately.
A couple new ones I put together:
i’m a lover, not a fighter: These guys get it.
what a bunch of dicks: See what I did there?
Have an interesting week!

