MarketingExamples.com is so packed with interesting case studies to read that instead of picking out a single one to share with you, I figured I’d just send you to the whole site.
It features brief writeups of successful marketing initiatives across a wide variety of campaign formats including emails, referrals, pricing, and more.
For example, you’ll learn how the Tour de France started as a marketing campaign for a newspaper, how Nike’s first pair of shoes were sold, and how a company generated $5,200 in revenue from mailing 100 thank you cards.