Artists Become Famous Through Their Friends, Not Their Originality

“Artists with a large and diverse network of contacts were most likely to be famous, regardless of how creative their art was.”

What if your ability to network with other artists is every bit as important as the art you create?

It may be, according to a study that looked at how the work of various historical artists became famous and the correlation between that work and the artist’s social network.

Casey Lesser points out artists become famous through their friends and that an artist being particularly creative with their work had little correlation with their level of fame compared to the influence of their network of relationships.

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