27 Ways to Get More Traffic to Your Website
“All you need to do is find questions that your target audience asks online. Then, answer those questions in your content.”
Author: EBenedict
Brands Need a Rallying Cry, Not a Tagline
“Rallying cries invite us into the story. They tap into our aspirations. They charge us to become better. They do all this and more.”
How to Get Better at Learning
“You ‘learn’ (or rather, at first, discover) a handful of new strategic ideas (great!). They make sense in your head (awesome!). You can see yourself doing them...
The Life Changing Advice of 100 Insanely Interesting People
“There’s no mythical date in the future when the conditions will be perfect.”
Eight High-Level Musings About Working in Social Media
“More than ever we need quality over quantity. Every action brands take online should be about adding value. In order to this, teams need focus, a strategic min...
How to Reposition Your Product and Charge 8x Its Price
“It’s always 10x more valuable for a business to grow faster than it is for the business to save money.”
How to Find More Time for Your Side Projects
“Just because you have a spare 30 minutes between tasks doesn’t mean you have the mind space or energy to get any project work done in that exact moment. How mu...
How to Choose Words That Frame Other People’s Opinions
“The major mistake Nixon made was in his framing. By saying the word ‘crook,’ he evoked an image, experience, or knowledge associated with crook in the minds of...
To Fix Your Back Pain, Change the Way You Sit
“Most people in the U.S. — even children — are sitting in one particular way that’s stressing their backs. You might not realize you’re doing it. But it’s super...
The End of the Real You Online
“The notion of being able to communicate with dozens or hundreds or thousands or tens of thousands or more (!) people in real time speaks directly to the power ...