Why You Can’t Trust Online Reviews
“People who write online reviews are more likely to buy things in unusual sizes, make returns, be married, have more children, be younger and less wealthy, and ...
Author: EBenedict
How to Talk to Kids, According to Mr. Rogers
“He insisted that every word, whether spoken by a person or a puppet, be scrutinized closely, because he knew that children — the preschool-age boys and girls w...
How Brands Use Laddering to Get an Edge on Their Competition
“It’s an attempt to de-position your competition by saying, ‘We’re this, and they’re this,’ and then figuring out what attribute you want to talk about that not...
How to Read Books Without Actually Reading Books
“I finally let go of my own guilt when I did a deep dive into the reading habits of luminary entrepreneurs and informally surveyed my most successful friends. M...
A Recommended Newsletter If You’re Interested in Behavior Change and Making Better Decisions
“A digest of the best behavior change posts around the web that will challenge you to work better, think clearly and make better decisions in life and business....
Five Ways to Become More Productive by Putting Yourself into “Human Airplane Mode”
“When you’re reading something on your phone, computer, or scrolling through a feed, consider: Would you actually spend money to read this right now?”
The Psychology of Money
“The paradox of wealth is that people tend to want it to signal to others that they should be liked and admired. But in reality those other people bypass admiri...
Nine Storytelling Rules from Michael Lewis
“Cheap storytelling is a cheap pattern writing machine. If there’s something that violates the pattern, if you incorporate it into the story, often it makes the...
The Secret to the Golden State Warriors’ Third Quarter Dominance
“Kerr does not want to be the only voice in the room — far from it, in fact. He has carved out time for others to speak. Once Kerr finishes making his main poin...
How a Weekly Review Can Be a Key to Self Improvement
“The weekly review serves as my ‘operating system’ to implement personal development initiatives, make sure I progress on projects, and appreciate my life.”