Never Be In Awe Of Anyone
In my work running digital media for The Oscars for nearly a decade, I worked with some of the world’s most talented people.
Author: EBenedict
You Need a Nemesis
The most impactful TV commercial of all time never showed the product it promoted. It focused on the product’s nemesis. Steve Jobs recognized the power of ident...
A Step-By-Step Guide To Getting Sponsors
Including who to reach out to, what to say, and how to negotiate deals with brands. A Step-By-Step Guide To Getting Sponsors
10 Email Subject Lines That Always Get Opened
They’ve worked for me, they’ve worked for my clients, and they’ll work for you. 10 Email Subject Lines That Always Get Opened
How Justin Welsh Decided What To Charge For His Course
Not only a great example of how to figure out what to charge for a product, but also a great example of how to think strategically about anything you do. How Ju...
How To Write A Riff (And Why You Should)
“Forget about ‘visibility’ for your post. The unit of blogging isn’t pageviews, it’s conversations.” How To Write A Riff (And Why You Should)
14 Unexpected Things To Do When You Launch A Podcast
Even if you’re podcast is already up and running, I bet these will help you grow it. 14 Unexpected Things To Do When You Launch A Podcast
The Playbook I Used To Grow My Audience And Business
Everyone starts from zero — including me. Here’s how I got to where I am from where I began. The Playbook I Used To Grow My Audience And Business
10 Ways To Become More Consistent
People often ask me how I manage to be consistent with the things I do (like this newsletter). Well, this is the answer. 10 Ways To Become More Consistent
A Step-By-Step Guide To Using Facebook Ads To Get Newsletter Subscribers
You have to scroll down a bit on this page to get to it, but once you do you’ll discover specific examples of copy, images, and headlines that work well to prom...