Category: Career Growth

“A good name is a hook that sets itself into a person’s mind, linking their brain back to your idea.”

“I want to avoid the word ‘learn.’ When you’re teaching somebody how to do something, they don’t want to learn it — they want to have their problem fixed.”

“Understanding your customer is more important than impressing them.”

“Any new hire has to be a happiness multiplier.”

“He found who our best clients were, what they looked like, and clearly defined it on a piece of paper.”

“It’s much easier to turn a customer into a repeat customer than a non-customer into a customer. And repeat customers are better at turning non-customers into c...

“It takes more than just having an opinion.”

“Real people. Real words. Real customers. Anything else goes.”

“Product descriptions are one of the most important things you need to get right to guarantee you get sales.”