“The whole idea is turn your marketing into an event.”
“Keep the headline nice and simple. ‘Potential podcast guest?…’ is short and to the point, and will usually get opened.”
“Just because you know how to do something doesn’t mean you’re necessarily good at teaching it to others.”
“There is almost no competition for blockbuster articles. Almost no one spends dozens of hours on every article to make it the best article on that topic in the...