How To Make A Product Cool
“To sell something surprising, make it familiar; and to sell something familiar, make it surprising.”
“To sell something surprising, make it familiar; and to sell something familiar, make it surprising.”
“The key lies in saying ‘I don’t’ instead of ‘I can’t.’ Researchers found that volunteers who said ‘I don’t skip exercise’ instead of ‘I can’t skip exercise’ wo...
“Is that a dream or a goal? Because a dream is something you fantasize about that will probably never happen. A goal is something you set a plan for, work towar...
“When participants are generating questions, they tend to dig into a problem and challenge assumptions. The process gives people permission to ask fundamental q...
“Emails written at a 3rd grade level were optimal. They provided a whopping 36% life over emails written at a college reading level and 17% higher response rate...
“Let the dealerships compete against each other to offer you the lowest possible price.”
“We have to learn to scare ourselves a little bit every day and embrace that.”
“Cats, food, fashion, nature, portraits, sunsets, selfies. Whichever you select, your photos need to be centered around that topic. Consistency is key.”
My writing attracted 124,381 views on Medium in the last 30 days. That’s amazing and made me pause to consider how it happened. The attention I earned was a res...
“Now more than ever, it is important to our democracy that we seek out and support good journalism.”