My Newsletter Mastermind Q&A
“If your newsletter was ‘The Jesse Newsletter’ and I don’t know who Jesse is, I don’t care how great it is, I’m probably not checking it out.”
“If your newsletter was ‘The Jesse Newsletter’ and I don’t know who Jesse is, I don’t care how great it is, I’m probably not checking it out.”
“Every blog post you publish is a stock you’ve added to your portfolio and it only cost you the time it took to write it.”
“There are infinite paths and ways you can succeed — the key is to not get paralyzed by that.”
“We don’t ship the work because we’re creative, we’re creative because we ship the work.”
“To get customers to say yes, remove the reasons they say no.”
“Why should someone follow you?”
“Figuring out what to post on social is actually the last step of the process, not the first one.”
“When you are perceived as the real thing, you have also repositioned every other brand as an imitation.”
“Self-doubt doubles the time it takes to get something done.”
“Well, that was quite a year.”