How to Get Press for Your Creative Work

“Write to each person individually. Craft the email to be and sound like it is just for them—a pitch that sounds like a cut-and-paste job just doesn’t catch the eye.”

You don’t need to hire a publicist to get journalists to write about your latest creation – you just need to approach them in the right way.

Kate Bernyk breaks down how to get press for your creative work including tips about how to hone your story, find the right people to contact, and craft your pitch.