“Never highlight the fact you’re a stranger — it’s like telling your recipient your email will probably be irrelevant.”
Believe it or not, there are ways to email people you don’t know that won’t annoy them and will lead them to actually respond to you.
Aja Frost shares tips about how to introduce yourself over email including to make your first line about the recipient, provide value to them, and include a call to action.
Related: The three rules of writing pitch emails.