“Search hashtags, click them, look at the account, then see how you can bring them value. DM them, go in soft, bring value, rinse and repeat — two, three, four, five thousand times.”
The real way to unlock value on Instagram has nothing to do with posting selfies.
In this 9-minute video, Gary Vaynerchuk breaks down how to do business development using Instagram direct messages and offers step by step examples of how to create opportunities for yourself using the platform no matter what your goals may be.
But don’t take the wrong lesson from this — like Gary says, the point isn’t to go spam and annoy people. It’s to find ways to provide value to them.