“Use spare space in your bio for a second offer.”
I’m going to be honest — I don’t 100% agree with all the advice in this post (for example, I’m not a fan of including emojis and custom fonts in your Twitter name).
But there are a lot of great tips in Jay Tan’s guide on how to optimize your Twitter profile that are worth checking out including how to use your cover photo, position yourself in your bio, and provide a clear value proposition.
Btw, I got this link from Alex Wieckowski.
Related: What to tweet: 21 unique and useful Twitter post ideas.