“The entire purpose of the email is to ask a question that engages and gets a response.”
I can’t wait to try this out because it’s incredibly simple and seems like it will be effective.
Jessica Lunk reveals how to use a 9-word email to improve your marketing based on a strategy created by Dean Jackson.
The basic premise is you send a one-sentence email to people who previously expressed interest in something as a way to re-engage them and turn cold leads into warm ones.
Related: The first thing I send to people who give me their email address.