“Is there actually a massive crowd calling for action? I can do a Twitter search and find 4 or 5 people saying just about anything.”
If you’ve never worked in the media or social media industries, you should definitely read this post.
It comes from Parker Molloy, a writer who posted a random comment on Twitter about lipstick only to have various media outlets jump on it and it turn it into “a thing.”
It’s a great example of how the media manufactures outrage and feeds on itself, creating a false sense of universal outrage that often doesn’t exist.