“Every content team vastly overestimates the percentage of their total readership that has read, applied, or even remembered any individual article.”
If you’ve got content you want more people to see, this article is can help.
Gregory Ciotti shares several approaches to content promotion and highlights several opportunities most content creators miss.
For my own take on content promotion, check out my Ultimate Guide To Growing Your Audience or how to get over your fear of self-promotion.