Never Assume People Know What You’re Doing

“Nobody knows what you’re doing. People are not watching your every move. Even now in the age of digital voyeurism where we are broadcasting everything we do from what we ate to the latest trade secrets, we are still far more concerned with ourselves than with the lives of others.”

As a guy who helps clients grow their audiences for a living, this one resonated with me.

Jeff Goins offers an important reminder that nobody knows what you’re doing — no matter how often you’ve messaged it or how great your marketing prowess may be.

He suggests too often artists assume their audience is aware of their work when the truth is they need to push harder to promote it.

As he says, “Creation is a fight. And as soon as you stop pushing, you lose.”