A quote from comedian Nate Bargatze:
“You either make it at 20 or 40 – no one makes it in the middle.”
He was talking about age, but I think it can also apply to just about any project you launch.
It’s usually either an instant hit or (more likely) it requires you to stick with it for a long time.
Something to remember the next time your work isn’t an instant hit.
Now, on to this week’s ideas…
The Starting Five
1. 13 Ways To Get More Out Of YouTube
These have changed how I approach the platform.
2. How To Capture Attention In A Meeting
A 47-second video that shows you how to do what Steve Jobs did.
3. How To Write Sales Copy That Doesn’t Sound Like A QVC Pitch
Including how to choose your words and avoid sounding like a marketer.
4. Is It Still Worth Launching A Newsletter?
The case for and against.
I’d argue it is and here’s how I’d do it if I were starting over.
5. A 2-Minute Algorithm Hack That Gets YouTube To Recommend Your Videos
I had never heard of some of the simple settings changes suggested in this 3-minute video.
Sources and Sponsors
• Get featured in two issues for just $350 and reach my 32,000 readers when you sponsor my newsletter.
• Want to boost sales for your small business? Check out the free Small Axe Sales newsletter.
• This newsletter is for you if you’re interested in marketing, copywriting, or The Princess Bride.
• The Clients From Content membership helps you get more business out of the time, effort, and resources you put into your content.
Playlist of the Week
Title: Sunlit
Description: Hazy sunshine sounds.
Perfect For: Those late summer days when it’s hot enough to make you want to do nothing.
Featured Artists: Ben Harper, Bob Marley, Lana Del Rey
Must-Listen Song: “Two” by Surfer Girl and The Hip Abduction
Related Playlist: Riddim
My Final Words Of The Week
This 5-minute video made me laugh so hard I’ve watched it a bunch of times.
And am eagerly awaiting the next wrong number call I get.
Have an interesting week!