Claude Hopkins may have died in 1932, but his advice about how to use words to convince people to take action may be more powerful now than it was then.
Four Headline Writing Tips From The Father Of Modern Advertising
This article covers everything from how to set an initial price, to how psychology influences pricing, to how visuals influence price.
This three-minute video reveals the real secret to the success of the White Stripes: They made things hard on themselves.
The year may be winding down, but it’s not over.
Here’s what I wrote this year about how to produce, promote, and profit from your creations that resonated most with people — the top two will probably make you realize you’re not the only one struggling with those things.
There’s a lot to learn from the tactics people like Billie Eilish, Christopher Nolan, and Paul Simon use to narrow their scope, design a process, and overcome blockers.
I took this email course last week and thought it was fantastic. It’s made for people with beginner to intermediate level of knowledge about search engine optimization and will teach you the 20% of things you need to know to get 80% of the results.
The title of this episode of the Social Media Examiner podcast doesn’t do it justice — this interview with Pat Quinn will give you a ton of tips to improve your speaking, presentations, and ability to persuade people to take action.
A step-by-step guide based on how publishers who are good at marketing help their authors use social media to sell books.
For more help using social media to accomplish your goals, check out my 80-Minute Social Media Mastery video.
It’s easy to assume you know best.