Seven Keys To Getting The Right Clients
“Pitch a result, not a tactic.”
“Pitch a result, not a tactic.”
“Your email signature can be used to promote more than yourself.”
“Your content gets noticed by standing out, not fitting in.”
“You need to explain why people should care.”
“Not only is his pinned tweet clever, it’s also a format you could get away with updating only once a year.”
“Host a party, not a concert.”
“Make sure the description of your newsletter is focused on the value subscribers will get from it — not just a description of what the newsletter is about.”
“You must stop asking yourself, ‘How can I accomplish this?’ A much better question is, ‘Who can help me achieve this?’”
“Here’s a thread of 50+ experts to follow on Twitter, sorted by topic.”
“Pitch the value of the newsletter, not just what’s in it.”