“If your passion doesn’t intersect with some sort of need in the market that people are willing to pay for, you’re not going to get rich or make a living from it.”
It’s not easy to have a successful creative career and it’s impossible if you’re not honest with yourself about what it takes to do so.
Srinivas Rao shares seven hard truths about building a creative career including that there has to be a market demand for what you create, you have to create value, and you need to develop the habits of a professional.
For more advice on the subject, check out my five tips for a successful creative career.