“Cooper ended up posting more than 37k tweets prior to the ‘How to medical’ video!”
Sarah Cooper has millions of social media followers and people like Ellen DeGeneres and Jerry Seinfeld have spread the word about her and her work.
But…how did that happen?
Trung T. Phan shares an amazing post in which he documents exactly how Sarah Cooper built a massive audience.
To chart her rise, he studied 10+ years of her tweets to analyze each step of her audience growth — from doodles she posted while working at Google, to a Medium post she wrote that went viral, to leaving her job to pursue comedy full-time, to her recent Trump parody videos that skyrocketed her career.
Btw, I found this link in Simon Owens’s newsletter.
Related: The marketing genius of Lil Nas X.