“You’re trying to become a habit for your audience so you always want to publish at the same day and time.”
I recently had a great conversation with Ari Lewis on his Mastering The Attention Economy show.
In this 26-minute video I share my thoughts on how to launch a newsletter and grow a community including the hidden value of writing a newsletter, what it takes to attract an audience, and even some reasons why you shouldn’t launch a newsletter.
Related: My interview on the Pushing Send podcast.