“More than ever we need quality over quantity. Every action brands take online should be about adding value. In order to this, teams need focus, a strategic mindset and permission to not be everything to everyone.”
How to Reposition Your Product and Charge 8x Its Price
“It’s always 10x more valuable for a business to grow faster than it is for the business to save money.”
How to Find More Time for Your Side Projects
“Just because you have a spare 30 minutes between tasks doesn’t mean you have the mind space or energy to get any project work done in that exact moment. How much quality work are you going to get done in those 30 minutes anyhow?”
How to Choose Words That Frame Other People’s Opinions
“The major mistake Nixon made was in his framing. By saying the word ‘crook,’ he evoked an image, experience, or knowledge associated with crook in the minds of everyone watching. Even by negating a frame–like Nixon was doing–framing is so influential that the frame first gets activated, then becomes stronger.”
To Fix Your Back Pain, Change the Way You Sit
“Most people in the U.S. — even children — are sitting in one particular way that’s stressing their backs. You might not realize you’re doing it. But it’s super easy to see in other people.”
The End of the Real You Online
“The notion of being able to communicate with dozens or hundreds or thousands or tens of thousands or more (!) people in real time speaks directly to the power of the internet. But think about how crazy this is if you’re trying to convey the ‘real’ you to this audience. It just doesn’t work and it never was going to. It was all a lie wrapped in a dream. You weren’t built to scale.”
10 Ideas For The Interested This Week
“Someone is sitting in the shade today because someone planted a tree a long time ago.” — Warren Buffett
Unconventional Advice For Entrepreneurs, Life Lessons, And The One Question I Ask Everybody
In last week’s For The Interested newsletter I shared a post from Darius Foroux in which he offered 10 practical answers to 10 practical questions a reader sent him.
I loved the format and invited readers to send me a set of questions to answer in a similar way.
Alyssa Powell took me up on the offer (thanks!) and sent the following questions about everything from launching projects and entrepreneurial efforts, to relieving stress and feeling alive.
How to Do One Thing at a Time
“Doing one thing at a time isn’t about boring yourself into efficiency. There can still be room for exploration if you create clear boundaries. Build your sandbox, and then you can play in it.”
20 Writing Tips from James Baldwin
“One writes out of one thing only — one’s own experience. Everything depends on how relentlessly one forces from this experience the last drop, sweet or bitter, it can possibly give.”










