“Often when you think you’re at the end of something, you’re at the beginning of something else.” — Fred Rogers
18 Ideas About How To Create A Hit From The Book “Hit Makers”
Hits are never guaranteed.
However, there are a TON of things you can learn about how hits happen that will drastically improve your odds.
How to Turn Your Quirky Expertise into a Revenue-Generating Product
“When things change rapidly, the concept of expertise gets disrupted itself. Degrees or published manuscripts will not be the secret sauce that helps you better understand a nascent industry…the opportunity to seize the mantle of ‘expert’ is available to all.”
How to Identify and Tell Your Most Powerful Stories
“Telling a personal story from a place of conviction is the most powerful communication device you have. That’s what the greatest and most beloved communicators do.”
How to Build a Business That Lasts
“Rather than thinking about how much you need to make to cover your costs, think about how little you need to help you survive as long as you want.”
Circles of Concern vs. Circles of Control
“Circles of Concern are the things that you often waste time and energy worrying about, but that you have little to no control over. Meanwhile, Circles of Control are the things that you can influence in your daily life.”
Most Marketing Is Wasted
“There’s a whole bunch of marketing that doesn’t make a difference. If you ask the right questions, you can focus on the marketing that does.”
What Can Be Learned from Tracking Every 15 Minutes of Your Week
“When I know I have to account for my time, even if only to myself, I find myself making wiser decisions. I plan my days more carefully.”
How to Curate Content
“With so much content at our fingertips, we could go in a million directions. Where to begin? With a point of view.”
Where Joy Hides and How to Find It
“The physical world can be a powerful resource to us in creating happier, healthier lives.”










