Three Rules for Writing in the 21st Century
“Our job as writers is to make it as easy as possible for our readers to grab the next line and hold on to it for dear life.”
“Our job as writers is to make it as easy as possible for our readers to grab the next line and hold on to it for dear life.”
“An easy formula for getting great work done is make it exist, and then make it better.”
“Brands must nurture what makes them iconic instead of what makes them appear new and shiny.”
“When it comes to generating in-game currency, the most common strategy is to trade your play time for dollars.”
“Choose a keyword for the week. Even though this was good, I had to streamline it a more. My reading list was still crowded. I decided to filter this down based...
“Here’s the hard truth for marketers: clarity trumps creativity. Every time.”
“Most people think the knees and hips should be at the same level, so that the angle between your torso and legs is 90 degrees. But you’ll be more comfortable —...
“A long email is a dead giveaway that the sender had a lot of extra time and emotional investment in the subject matter of the email, the person they’re sending...
“Many people don’t have time or mental space (yet) for a yoga class or a full-on meditation practice — but that doesn’t mean there aren’t simple ways to build s...
“The conversation that has not happened yet in society is that happiness is the ROI, not a fucking BMW and a mansion.”