Most Paid Newsletters Fail Because They Offer More Instead Of Different
“Almost nobody wants ‘more’ — even of a newsletter they love. They don’t want extra emails or bonus content, and they especially don’t want to pay for those thi...
Category: Social Media
How To Start A Blog Or Get People To Read The One You Already Have
“I don’t know a single person with a personal site who regrets investing in it. But I know a number of people without personal sites who wish they’d started one...
Seven Ways To Find A Life-Changing Podcast
“A podcast episode can change your life. But only if you discover it.”
A Three-Step Formula To Write Engaging Headlines
“Just because a headline has to have clarity does not mean it has to make sense or appeal to everyone.”
What To Tweet: 21 Unique And Useful Twitter Post Ideas
“Every great Twitter strategy is rooted in an ability to post tweets that provide value to people — that’s ultimately how you get followers, build relationships...
How To Build An Audience As A Worldconnector
“Worldconnectors are entrepreneurs of the intersection, and intersections are the new mainstream.”
The Four Actions I Took To Attract 72,000 Followers
“Every audience is built one person at a time so act that way.”
Neil Gaiman’s Top 13 Writing Tips
“Your voice is the stuff you can’t help doing.”
17 Non-Negotiable Things Your Newsletter Needs
“Count the number of yous in an email newsletter. If you run out of fingers… you’re doing great.”
How To Create YouTube Thumbnails People Will Click
“You need to avoid the trap of making thumbnails that are wild and crazy like a YouTube star.”