Eight High-Level Musings About Working in Social Media
“More than ever we need quality over quantity. Every action brands take online should be about adding value. In order to this, teams need focus, a strategic min...
Category: Social Media
The End of the Real You Online
“The notion of being able to communicate with dozens or hundreds or thousands or tens of thousands or more (!) people in real time speaks directly to the power ...
Get More Attention For Your Creations By Telling Your Three Stories
The secret to successful promotion is to tell your story.
Transcripts of Great Speeches You’ve Probably Never Heard
“You may see a few famous speeches on this list, but my guess is that most people are not aware of many of them — just as I wasn’t when I first started looking ...
8 Not-So-Obvious Concepts That Will Improve Your Social Media Posts
This post is trick-free. I won’t tell you the best time of day to post on Facebook, how many characters your tweet should have, or which Instagram filter will m...
How Gary Vaynerchuk Maximizes His Social Media Content
“The ultimate goal of creating this presentation on my content model is to show you how my team took one of my keynotes, repurposed it into 30+ pieces of conten...
Your Audience IS Your Brand
There’s a reason I named my newsletter For The Interested. The name is no accident — it’s a reminder the newsletter exists to provide value to my AUDIENCE and i...
How to Write More Concisely
“Good copy carves a path to an emotion, a feeling. A copywriter’s purpose, then, is to identify the words and concepts that create the shortest possible path to...
The 2018 Blog Income Research Report
“You have to do whatever it takes to get your total blogging income over $2k a month. My research revealed the majority of bloggers that had over $2k in monthly...
The 100 Best Youtube Videos of All Time
“At the end of the day, what makes a YouTube video great? Like most treasures online, you know it when you see it.”