How to Improve Your Email Habits
“Making a behavior harder to do makes it less likely to occur. I looked for ways to make opening email more difficult. Surprisingly, I found just adding a few e...
“Making a behavior harder to do makes it less likely to occur. I looked for ways to make opening email more difficult. Surprisingly, I found just adding a few e...
This one doesn’t require much of a summary.
“Curiosity drives shares. But the trick is to find a way to spark that curiosity in every headline. It’s why headlines that start with ‘Here’s why…’ or ‘The one...
“‘Fake news’ isn’t a Russian conspiracy to undermine our democracy; it is, instead, the end-state of an unhealthy race-to-the-bottom for consumer attention.”
“You need to divide your audience or customers into two groups. Numbers and people. The numbers are the ones you can’t care about. They’re the faceless statisti...
When somebody asks for advice, their first question is never the one they REALLY want to ask. This theory proved true in a conversation I had with someone who l...
“There is almost nothing outside of you that will help in any kind of lasting way, unless you’re waiting for an organ. You can’t buy, achieve or date serenity a...
“Think about the purpose of your post before you add any hashtags. If you’re looking for this post to reach new audiences or trying to boost engagement, a hasht...
“What if I told you that writing a blog post is just like carving out a sculpture? You are the artist. Your research document is your block of marble. You just ...
The better we know our audience, the better we can serve our audience. And the better we serve our audience, the more likely they are to recommend our work to o...