“May 2019. I wrote my first marketing article. A year later my email list hit 19,000. No ads. No connections. No existing audience.”
How To Promote Your Content On Social Platforms
How To Write A Great Cold Email
“In a great cold email, the person receiving the email should benefit far more than you from a potential exchange.”
What If Your Target Audience Was A Single Celebrity?
“The best way to identify your celebrity persona is to ask you and people close to your project, ‘What celebrity should follow me but they don’t?’”
5 Ideas For The Interested This Week
A question creates value.
The Two Ways To Grow Your Audience: Do More or Do Less
I know why you struggle to grow an audience.
How To Build A Career You’ll Love
“Always share best practices and don’t worry about giving any proprietary knowledge. It’s a good trade. It’s just smart.”
How To Get 300,000 TikTok Followers In 60 Days
“Your first 5 videos seem to count the most to determine if the algorithm likes you. Use some of your best content first.”
Most Of Your Content Is Probably Targeting The Wrong Audience
“You need to appeal to an audience that has both the ability to amplify and channels on which to spread the word.”
A Brutally Honest Case Study Of A Self-Distributed Film
“We’re going to go deep. We’re going to look into the production budget, I’m going to share with you my marketing numbers, and yeah, we’re going to crack into my Facebook ad account and you’re going to get the skinny on how much was spent and how those ads performed.”
5 Ideas For The Interested This Week
“Most people have the will to win, few have the will to prepare to win.” – Bobby Knight