How To Promote Something Without Making People Hate You
“If potential customers don’t care about you, they won’t care about your products or services. What people do care about is how you can help or entertain them.”
Author: Josh Spector
This Is What’s Happening To The Media Industry
“There’s only two ways I know of to make money: bundling and unbundling.”
25 Newsletters That Inspire, Educate, And Entertain
I consume a LOT of content. In the process of putting together my For The Interested newsletter each week, I’ve found the most interesting stuff comes from an a...
We’re Never Going To Know
We’re never going to know. We’re never going to know the answers. We’re never going to know the future. We’re never going to know what’s right.
How To Motivate Yourself And Others
“We’re more motivated by the fear of ‘losing’ than the prospect of ‘gaining.’ For example, when teachers receive bonuses at the beginning of the year that they ...
Quentin Tarantino’s 10 Rules For Success
“The audience I have in mind isn’t some faceless blob that I’m trying to second guess — it’s me. I’m the audience and I know what I want to see. I was betting t...
6 Ways To Take More Interesting Photos
“Taking a picture is seeing something with your eyes and capturing that moment with a camera. Taking a photo acknowledges the difference between being somewhere...
A Simple Way To Get Over Procrastination
“You’re not a procrastinator — you have a habit of procrastinating. Big difference. We spend way too much time trying to focus on manipulating how we feel and n...
How To Read Your Customer’s Mind
“The best marketers know that the only thing that matters is what your customer believes. The stories she believes about herself and about the world determine h...
Mr. Rogers’ 1969 Plea For PBS Funding
“If we, in public television, can only make it clear that feelings are mentionable and manageable, we will have done a great service for mental health.”