Category: Career Growth

“I’m fascinated by interesting memos written for an internal audience – a company, a campaign or even for the President. Raw, not smoothed ove...

“The secret to success is doing what you love, whether or not you’re being paid. The secret to a rewarding career in film (and many other fields) is focus...

“Lovable products aren’t simply functional or useful — they demonstrate an acute understanding of what users find valuable.”

“You’re not talking to 1,000 people. You’re talking to the single person reading your page. So write like it.”

“Focus in on that key audience and watch those results instead of trying to spread out those efforts all over the country, all over the world, all over th...

“Almost all CEOs know where the problems are, but only the truly elite ones run towards the fear.”

“Make sure that the first thing people see is a clear and accurate reflection of what you want them to think about the entire time.”

“Emails are like people who show up to your office without an appointment – you might drop everything to give them your time, but you usually can...

“The prerequisite for any company to have successful marketing is that they must define and own a category.”

“If you’re a creative in any discipline, I’d advise taking a look at the culture that created you and then looking around for like-minded individuals who ...