“Trust is one of the most overlooked marketing tactics because it takes time. By showing up consistently in someone’s inbox and delivering them thoughtful content you will build trust.”
How to Get Out of Your Own Way
“You need to do things. There are a lot of people who do a lot more talking about things than actually doing.”
10 Ideas For The Interested This Week
“Cynics are simply thwarted romantics.” — William Goldman
Five Ways To Increase Demand For What You Do
It’s not enough to just make something great.
You also have to create demand for the great thing you made.
Whether you want to sell a product or attract an audience, here are a few things you can do to increase demand for your work.
10 Ideas For The Interested This Week
“Pessimism leads to weakness, optimism to power.” — William James
The Pursuit of Interestingness
“Goals, incorrectly, assume that we already know what it is that we want. Interestingness is more humble. It makes up its mind as it moves, slowly blowing from one thing to another, until it eventually grasps something that lies beyond prediction.”
The World’s Worst Boss Is You
“If you had a manager that talked to you the way you talked to you, you’d quit. If you had a boss that wasted as much of your time as you do, they’d fire her. If an organization developed its employees as poorly as you are developing yourself, it would soon go under.”
How to Use Skill Stacking to Grow Your Career
“You simply have more chance of career success if you have more skills. Think about it. If you’re a one-trick pony, your opportunities are limited. But if you have multiple skills, you’re simply more valuable.”
The Life of a Professional Content Creator
“The content I’ve created is the most important thing I’ve done in my career. It’s attracted clients, landed me jobs, and been the way I’ve learned everything I know.”
How to Stop Wasting Time on the Internet
“‘Liking’ is something we should do with people, not with buttons.”